Motives AI conducts up to 60-minute in-depth video interviews with real consumers then delivers actionable insights in 48 hours. Validate concepts, test assets, and understand consumer thinking.
Our AI assistant will build a research plan for your approval
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Which of our concepts resonates most with consumers?
Our AI interviewer runs in-depth video interviews with the most relevant consumers
Explore AI-Moderated Interviews →Get in-depth, actionable insights backed by the voice of the customer
Explore Interactive Findings →
Consumers favored Concept #3 for its summer/vacation cues.
Further emphasize seasonal imagery to drive emotional connection.
Chat with our AI researcher to uncover powerful insights in seconds. Then export compelling videos or download PowerPoint presentations that captivate stakeholders and drive decisions.
“Motives is an amazing blend of depth and speed. It lets us get a rich understanding of consumers but at a speed that matches how fast we move.”
"With Motives, not only do we get insights quicker, but we get a richness of open and honest responses because people aren’t speaking to a human. Plus, the ability to go back into each one of those interviews and ask the AI Researcher probing questions means we keep going back to the source material time and again and again and again. Even now, three months after some studies, we're still going back."
“Motives is the best way to get useful consumer insights - it should be part of every marketers toolkit.”
